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For decades, Phi Lambda Chi has carried on a unique tradition that combines brotherhood, school spirit, friendly rivalry, and philanthropy.
Dating back to the 1960s, the fraternity’s three-day barrel beat down, called drum beat, raises money for Arkansas Children’s Hospital, with all proceeds donated to help children and families in need.
The tradition traces its roots to the rivalry between Henderson State University and Ouachita Baptist University. According to the story passed down through the fraternity, Phi Lambda Chi pledges once stole band equipment and began beating drums behind the OBU dorms. What started as a rowdy display of fraternity spirit eventually evolved into a longstanding tradition that brings students together for a greater cause.
Today, drum beat represents more than just a rivalry. It is a way for Phi Lambda Chi to honor its history, celebrate its brotherhood, and give back to the community. For three days, the sound of the barrels serves as a reminder that a tradition born from college rivalry can become something meaningful — supporting the children and families who need it most.
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